UX Design Articles

Mastering Internal AI Adoption: Strategies and Insights

Artificial Intelligence (AI) adoption is crucial for maintaining competitive advantage. This guide offers strategies for mastering internal AI integration, emphasizing the importance of identifying organizational needs and starting with small projects. Successful case studies show increased productivity and customer engagement. Overcoming challenges involves fostering open communication and support. Leadership's role is vital in promoting...

Intercom shifts away from a rigid product playbook strategy.

Why Intercom Abandoned Its Product Playbook Strategy

Intercom has shifted from its traditional product playbook to an AI-centric approach, driven by rapid AI advancements. Key changes include moving from seat-based to outcome-based pricing, discarding existing roadmaps shortly after ChatGPT's launch, and updating customer profiles for AI-first products. Despite challenges, such as employee turnover, Intercom focuses on flexibility, core product principles, and...